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Director of Marketing Ottawa 2080817

Are you looking for a unique marketing challenge? This is a rare opportunity for a seasoned marketing professional to manage an evolving multi-brand ownership strategy, and change an industry. Success in this role has the potential to pave your path to become the Vice President of Marketing in this expanding organization within a 2-3 year timeframe.

This challenge requires prescient marketing strategy and first-class execution of that strategy across a broad spectrum of marketing vehicles. It also presents you with an extraordinary career opportunity to manage a rare, tri-brand marketing strategy that moves three previous competitors into a powerful market expansion phase, while navigating the idiosyncrasies of competitive distribution channels.

Reporting to the VP of Marketing, the Director of Marketing will play a key and collaborative role in helping to define strategy, then assume responsibility for execution of that strategy across all 3 brands, while also helping to launch a 4th national brand of shared services.

Required Skills and Qualifications

8-10 years of related marketing experience
Experience supervising and managing a marketing team
Experience in managing vendors and suppliers
Experience in B2B and rep channel marketing
Media and content management experience
Strong web, CRM and technology orientation
Strong writing, editing and marketing communication skills
Demonstrated ability to see the big picture and provide useful advice and input across an organization
Proficient using a variety of marketing tools of the trade including web development, Microsoft and Adobe software
Strong sense of design, ad copy and message structuring
Agency experience is an asset
Education

Bachelor's degree in marketing or a related field a strong asset
Key Qualities

Driven by achievement
Likes learning about technical products
Works well with deadlines and occasional tight timelines
Enjoys technology, software, learning new media and tools
Enjoys occasional travel and meeting new people
Is an entrepreneurial thinker with a strong business development orientation
Areas of Focus

Corporate Strategy and Positioning
Brand Management
CRM and Database Development
Customer Service Enhancement
Net Promotor Score / Qualitative Assessment
Educational Leadership
Web and Online Marketing
Training
Trade Shows
Sales Support
Strategic Advertising
All Other Cool Ideas that Make Sense!
Compensation commensurate with experience. The company also offers a full medical and dental benefits package.

Keywords: Marketer, PR, public relations, business marketing, advertising, social media, ON, Ontario, Nepean, Kanata, Aylmer, Stittsville, Barrhaven, Manotick, Quebec, Gatineau, Hull, Arnprior, Mississippi Mills, Carleton Place, Perth, Smith Falls, Renfrew, Pembroke, Orleans, Cumberland, Embrun, Cumberland, Embrun, Clarence-Rockland, Hawkesbury, Vankleek Hill, Alexandria, Saint Isidore, Casselman, Limoges, Russel, Metcalfe, Greely, Manotick, Osgoode, Chesterville, Winchester, Kemptville
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